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Welcome to Ten O'clock Cookie Bakery and Cafe

Masterton's award-winning destination for delectable treats and cosy vibes.

Renowned for our handcrafted cookies and artisan pastries, we pride ourselves on using the finest local ingredients to create mouth-watering delights that keep our customers coming back for more.

Whether you're looking for the perfect afternoon pick-me-up, a delightful brunch, or a sweet treat to share, our inviting atmosphere and friendly staff make Ten O'clock Cookie the ideal spot to relax and indulge. Discover why we’ve earned accolades and the hearts of our community - join us today and experience the magic of Ten O'clock Cookie Bakery and Cafe!

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Our History

Discover the rich history behind Ten O'clock Cookie Bakery and Cafe, a beloved fixture in Masterton founded by John and Anneke Kloeg 30 years ago. Immigrating from the Netherlands, John and Anneke poured their heart and soul into creating a bakery that reflects their passion for quality and community. Their dedication to hard work and continual improvement has shaped Ten O'clock Cookie into an award-winning destination for delectable treats.

Today, their legacy lives on as we strive to uphold their commitment to excellence in every cookie, pastry, and experience we offer. Join us in celebrating three decades of deliciousness and the unwavering spirit of the Kloeg family. Whether you’re indulging in our treats or ordering a festive Christmas hamper, you’re not just enjoying baked goods; you’re part of a story that started with love and dedication. Visit us to taste the tradition!